Google AdWords remains the 10,000 pound gorilla of pay per click (PPC) advertising, despite a lot of bad press from marketers who received the “Google slap” (i.e. their ads were rejected or their costs greatly increased due to violation of some Google policy or another, real or perceived).
Continuous stream of qualified sales leads is vital in the growth of any company. Consumers are now smarter than before. They think more than twice before buying what they need. This situation provides new opportunities for telemarketers.
If you have a business, whether it is a small business or a large one, you might not be taking advantage of the biggest asset that you can have. And the craziest part is that you might already have that asset! The asset I am talking about, is a website.
Video marketing is gaining more and more popularity in the advertising industry. Perhaps this is a very bad news for any English teacher but the recent studies in the society revealed that majority of people would choose to watch a video about a company rather than reading any content related to that same company.